Consulting Services
KIERNAN|THOMPSON offers a full range of sales & marketing consulting services. With over 12 years of experience, K|T has proven methods, offering owners and operators the results they desire.
Regardless of your goals - whether it's reaching and exceeding 95% occupancy, increasing your Medicare census, improving overall quality mix, improving your sales team's results, or opening a new property, KIERNAN|THOMPSON will devise the plan which best addresses your needs. The firm offers a comprehensive suite of sales & marketing services to help you meet your goals and objectives. From competitor analysis, mystery shopping, and sales & marketing plan development to team development and training, your success is a comprehensive game plan away.
Census & Occupancy Development
Achieving and exceeding exceptional occupancy levels can be a reality. With the right approach and tools, any senior care property can achieve above average occupancy levels. At KIERNAN|THOMPSON, we utilize the proven methods, techniques, and strategies that have helped providers across the country reach exceptional occupancy levels. Through our proven and successful services, KIERNAN|THOMPSON consultants will evaluate your census opportunities and develop and implement a plan to reach your census goals. Key to our success is our hands on approach. We are with you and your team every step of the way. From plan development through implementation, face-to-face sales calls, lead generating event execution, to monthly team meetings, your KIERNAN|THOMPSON consulting team is right at your side.
To better understand how we can help you achieve your census goals, please review our services descriptions or call us at 856-234-7788.
Sales & Marketing Team Development
Any successful manager will tell you it takes a strong team to achieve exceptional results. Known for managing some of the most successful sales & marketing teams in the industry, KIERNAN|THOMPSON has the experience to evaluate, hire, and train the most productive sales & marketing professionals in the business. Through our K|T Sales & Marketing Team Development Program, we can improve productivity, sales call success, and increase marketing effectiveness.
Sales & Marketing Action Plan Development and Execution
The most successful senior housing companies achieve their success because they plan their sales & marketing strategies, and then execute those plans. At KIERNAN|THOMPSON we take our experience and put it to work for you, assisting your company in developing aggressive but realistic quarterly sales & marketing action plans which are focused on results. Each plan is strategic and customized based on your overall needs and goals. In addition, each Sales & Marketing Action Plan is well balanced - reaching each segment of your target market.
Lead Generating Event Planning & Execution
Not all marketing events are created equal. At KIERNAN|THOMPSON, we help senior care providers create and execute the most effective and results driven lead generating events in the industry. All marketing events, whether large or small, should be memorable and, most importantly, they must provide a return on your investment. Simply put, they must generate census. KIERNAN|THOMPSON helps clients plan each aspect of the event. From choosing a theme, to menu selections, staffing, décor, mailing lists, and event execution, KIERNAN|THOMPSON is by your side. From continuing educational seminars to grand opening events, K|T Events delivers an unforgettable experience that your customers and referrals sources will be talking about for years to come.
External Case Management Program
KIERNAN|THOMPSON provides you an unparalleled level of experience in developing and managing the industry’s most effective and results driven external case managers. Through a proven relationship-based method, the firm develops a results-driven plan, or assists clients in improving the results of an existing external case management team. Regardless, clients see increased referrals, improved quality, and increased market share.
Admission Department Enhancement
Every owner and operator knows that one of the keys to their census success rests in the hands of their admission team. The question is, are you confident that your admission team and your admission process are the best they can be? Not knowing the answer to this question is quite possibly costing you hundreds of thousands of dollars in lost revenue. KIERNAN|THOMPSON knows how to answer this question. Moreover, we know how to improve the function of your admission department, helping to increase admission volume, increase census and occupancy, improve and support the accounts receivable process, and maximize quality mix. Through a proven process, KIERNAN|THOMPSON will work with your management team to evaluate the admission process, identify opportunities, develop a plan of action, and work with you to implement the changes. Once implemented, clients will see dramatic changes and improved census.
